Affiliate Programs Over Ad Networks-Many blogs and websites rely on Google Adsense or other advertising services to make money off of their viewers. A lot of people don’t realize how much more money they could be making if they found a few affiliate programs related to their site and marketed them directly.
Affiliate programs usually give a portion of the sale to the affiliate that referred the buyer. So, instead of making a couple pennies per click, you can be making dollars per click.
Ad networks display relevant ads according to the content on your page and stop there. Most affiliate managers will work with you in order to promote their product. They will give you helpful tips on how to entice your readers to click and purchase the product without sounding overbearing. This seamless approach of intertwining content and sales has been proven to be more effective than “optimizing ad placement”.
A few tips for choosing an affiliate program:
1. Find one that isn’t being marketed like crazy. If you’ve seen a ton of ads for something, the chances of you finding people that haven’t seen the product are slimmer.
2. Commission Structure: Most affiliate programs offer a decent commission for making a sale. Some huge corporations have so many affiliates they don’t need to offer good commissions, try and stay away from them. If the product is a subscription, some programs will offer residual commission based on how long the consumer keeps the subscription.
3. Take a look at the marketing resources they offer. Also, start a relationship with the affiliate manager. Ask them if they can have a look at your website/blog and see if they can recommend any marketing techniques. Also, see how responsive they are to your inquiries.
Genius Affiliate Programs, http://geniusaffiliateprograms.com/ allows webmasters, bloggers, etc, to not only find affiliate programs that suit their content, but allows them to talk about and review the affiliate programs too. By communicating with others trying to promote the program everyone can share tips and strategies on what does and does not work.
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